FINANCE
UOB Asset Management (UOBAM)
Keeping investing smart and simple
The Brief
Produce a mix of written and video content centred on how Singaporeans can get smart, intelligent, and savvy with their investing – and by that we mean making full use of UOBAM’s products. Not-so-subtle product placement, we know.
The Work
We supported UOBAM in various capacities, from product launches, to thought leadership campaigns, to videos. These spanned equally diverse topics in the investment landscape like the rise of artificial intelligence, renewable energy, and even Asian art.
The Results
Our work helped to position UOBAM as an innovative, intelligent, and insightful bank, equipped with the smarts when it comes to global investment management expertise – and the heart to serve its clients.
