The article covers the launch of the Chinese edition of The Price of Being Fair on June 1, 2024 at the Nanyang Academy of Fine Arts. It spotlights the challenges faced by FairPrice during the pandemic, which was also discussed during the fireside chat with Tng Ah Yiam, former Chief Procurement Officer of FairPrice Group. The launch was attended by The Nutgraf team, including writers of the book and editors Sue-Ann Chia and Peh Shing Huei.