Education
- Content Strategy & Development
- Digital Communications
- Custom Publishing
- Event Coverage
The Brief
Singapore may be a small nation, but we’ve got six autonomous universities vying for a place in the spotlight. Our role was to help SIT raise its profile by generating exciting articles for an online content hub.
The Work
Apart from building up a vibrant online repository of stories featuring SIT’s students and faculty, we dug deep into newspaper archives, speeches, and even Facebook posts to get the scoop on SIT’s early days. We also worked with SIT to conceptualise a narrative that would capture a decade of its growth.
The Results
By constantly refreshing and reinvigorating SIT’s content hub, we boosted the university’s branding as an institution of applied learning. The commemorative book was also launched in 2024 at SIT’s 10th anniversary celebration at its new campus in Punggol North.
Project Gallery
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