Corporates
- Content Strategy & Development
- Digital Communications
The Brief
No BTO, no BGR, no problem. Our task was to educate the public on the perks of co-living in Singapore and promote CP Residences’ novel offerings – including its co-living brand Hovoh – through its online blog.
The Work
We felt right at home researching co-living trends and profiling happy CP residents to produce stories that warmed the cockles of homes and hearts. Our long list of contacts also came in handy when it came to sourcing for profiles with exciting stories.
The Results
We turned CP Residences’ online blog into a vibrant hub of warm and inviting content, elevating the company’s reputation as a top choice for locals and expats alike in the co-living scene. If you need a place to stay while in Singapore, you know where to go.
Project Gallery
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