CORPORATES
The Assembly Place

Putting the "personality" in "brand"

The Brief

We help to put a face to co-living start-up The Assembly Place by profiling founder and CEO Eugene Lim, enhancing his visibility in the business community and the public eye. This helped to give fundraising efforts a boost.

The Work

From crafting press releases to arranging media interviews, we helped Eugene Lim bring his story and The Assembly Place to a wider audience.

The Results

We secured over a dozen Tier-1 media to cover Eugene’s story, including The Straits Times, Lianhe Zaobao, and CNA. The Assembly Place was also successful in its pre-series A fundraising round, amassing more than $5 million in funding.

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